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It’s that time of year again, the air is crisp, the leaves are golden, and pumpkin spice everything has officially taken over our feeds (and our coffee orders). Whether you’re a fan or not, there’s no denying the marketing power behind the pumpkin spice phenomenon.
The Power of Micro-moments:
➡️ 91% of mobile users search for information on their phone while in the middle of tasks!
Micro-moments are brief, intent-driven instances where users turn to their smartphones to seek information, make decisions, or take actions. With the right strategy, you can create content that impacts your audience in seconds! 💥
Resonate: The power of instagram reels
It quickly became the most viewed Reel on their Instagram and accrued an unheard of 73.8% engagement rate on Facebook!