I was working as a server and delivering a carafe of red wine to a table of six. Time seemed to slow down as I watched the carafe slip through my fingers as I went to set it on the table. It hit the white tablecloth with a thud and tipped over. My heart sank as the dark red liquid traveled across the table and collected in the lap of a gentleman wearing khaki pants.

Every server’s worst nightmare just happened to me.

After that job, I never served again. I found a new job by searching for companies who had received designation as a Star Tribune Top Workplace. My top priority was finding a company that valued its employees and customers. That lead me to TitleSmart, which is where I met Maggie. We clicked right away. We’re both keen on customer service, communication, and follow-through. Between the two of us we have a wide range of experience in all things marketing, and we’ve worked with clients ranging from horse camps to realtors to senior living centers. We’ve helped these clients find out where their audience is and showed them how to connect with them. But don’t take my word for it – check out our Google reviews to hear what they have to say!

I want to loop back and see if you noticed what I did with my bio here- I told a story. I started with a hook to grab your attention, filled in the details, and ended with a call to action. This is the basic format for effective copywriting. I also included a few tidbits about my values to create connection and gave you an example of what marketing can do. (In this story, marketing looked like reaching out to Star Tribune to apply for the Top Workplace award, which got more eyes on TitleSmart and led to a hire.)

Marketing doesn’t have to be overwhelming, intimidating, complicated, or unreachable. To us, marketing is a strategy specific to your business, implemented quickly and evaluated regularly to get eyes on your prize. We do this by treating your business like our business by building your brand recognition, serving your audience, and generating traffic to your paid offers. Book a call below to find out what we can do to get your business growing.